[ On-location only ]
[ Personal use license never expires ]
[ 7 to 10 day delivery ]
The Problem
The phone photo does not show what you do.
A trainer or gym owner needs images for the website, for social, for marketing to new members. But the photos get taken on a phone in bad light, with whoever is nearby, no direction, and no sense of the work. The image says nothing about method, intensity, or the environment where people actually train.
When a prospective member looks you up, the first thing they see is whether the photos match what you promise. If the images look rushed or amateurish, it quietly asks a question you do not want asked.
How I Solve It
Sessions built around your actual method and space.
I come to your gym with mobile lighting and capture fitness work in progress, with real movement and real equipment. I direct the action so the images show your method, your intensity, and the environment where your clients train.
Every image is retouched and ready to use on your website, Instagram, or marketing materials. If you are booking for yourself, your personal use license does not expire. Commercial bookings include a two-year worldwide license for your marketing channels.
What's Included
Everything your session needs, delivered complete.
01
On-location photography
I come to your gym or training space. You provide access to your equipment and environment, and I bring lighting and direction.
02
Direction and posing
I direct every movement so the images show real work, not awkward posing. The motion and intensity you want are captured in the frame.
03
Multiple looks and angles
Wide shots that show your space and equipment, tight shots that show the work, and detail shots for social content. Base delivers 3 natural edited images, Essential delivers 6 (3 retouched, 3 natural), Signature delivers 13 (5 retouched, 8 natural).
04
Professional retouching
Every final image is color corrected and retouched to a consistent standard, ready for the web and social.
05
Usage license included
Personal sessions include a license for your own use that does not expire. Commercial bookings include a two-year worldwide license.
06
Organized delivery
Retouched images delivered in 7 to 10 business days, organized by type and ready to drop straight into your site and feeds.
The Experience
From your gym to your gallery.
01
You tell me about your goal
You share your training method, your space, and what the images need to communicate. I suggest an approach and timeline.
02
I plan the session
I check your space in advance and plan the lighting, angles, and movements so the shoot captures your method without disrupting your day.
03
I run the shoot
I arrive early, set up, and move through the session with your clients or team. The whole shoot typically wraps in two to three hours.
04
You get the gallery
Retouched, organized, and ready to use in 7 to 10 business days across your website, social media, and marketing materials.
Recent Fitness Sessions
Fitness Commercial
For fitness brands, not just individuals.
Everything above is built for individual trainers, coaches, and athletes growing a personal brand. Fitness brands, supplement brands, athleisure brands, and equipment brands with a bigger production need, multiple scenes, multiple looks, talent, and wardrobe, get a dedicated commercial rate. An assistant is always included.
4 hrs
$3,500
Half-day commercial production. Assistant included.
8 hrs
$6,000
Full-day commercial production. Assistant included.
Add-on
$700 / hour
Additional production time beyond the 4 or 8-hour rate.
Common Questions
Fitness photography, answered.
You might be thinking
- "I don't want it to look posed."I direct every movement so the images show real work, not awkward posing. Real people, real effort, real results, that is the content that converts.
- "I can't shut down my gym for this."You continue your normal training schedule. I arrive early to set up, then photograph the session in progress. Most fitness shoots wrap in two to three hours.
- "Will it actually show what we do?"I capture fitness work in progress, with real movement and real equipment, so the images show your method, your intensity, and the environment where clients train.
How does the planning process work?
I plan every shoot with you before the day. I cover location, wardrobe direction, and production goals so nothing gets figured out on the morning of.
Do you come to my gym?
Yes. On-location is how I work. I come to your gym or training space across Northern Virginia, Washington DC, and Maryland. I bring mobile lighting and set up to capture your space and equipment in the best light. Everything is shot in the environment where your clients actually train.
How does the session work on the day?
You continue your normal training schedule. I arrive early to set up and walk through the space with you. Then I photograph the session in progress. Most fitness shoots wrap in two to three hours, depending on the scope and number of exercises you want captured.
How fast do you get the images?
Retouched, organized galleries arrive in 7 to 10 business days. Files are named by movement or type so you can drop them straight into your website, Instagram, and marketing materials.
Can you shoot at multiple locations?
Yes. If you have more than one gym location, or if you want sessions at different sites, I can work that into the plan. Tell me during the initial call and I will build that into the timeline and pricing.
What does it cost?
Fitness Personal has three tiers. Base is $650 (1 hour, 3 images). Essential is $1,250 (1.5 hours, 6 images, most popular). Signature is $1,750 (3 hours, 5 retouched plus 8 natural images). All include coaching. Tell me your goal and I will send exact pricing within two business days.